The rules of marketing have changed. Strategy that once was cutting-edge, even just a few years ago, is now on the road to being obsolete. Technology and cultural changes have forced such concepts as transparent, organic and authentic design to the foreground in a rapid sea change that has left… Read More →

Inconspicuous consumption dominated affluent consumers’ buying habits during the recent recession. In this new era, McMansions, flashy cars and lavish vacation homes were out. Luxury buyers contented themselves with more modest purchases of high-end handbags, jewelry, watches, personal care services and subdued haute couture. As the economic recovery has taken… Read More →